The website loading speed is one of the main factors to affect visitors looking around your website. Google has included this consideration in their algorithm that determines search results, back in 2010. It means that Google prefers optimised, faster websites over those that are slow.

Why is the website speed to important?

Recent studies have shown that if the website takes more than 3 seconds to load then 40% of users will leave your website without even opening a page. Also, 47% of users expect your website to load in less than 2 seconds. For mobile phones the numbers are the same but the loading speed can be lower due to the connection and therefore the number of people leaving your site might be even higher. That negatively affects your ranking. But even if we forget about the ranking, the point is that disappointed users will not come back.

What can I do about website speed?

There are many factors that influence the website speed. The most basic ones include factors such as the platform, the quality of the development, the number of files, the compression of the files, the size of the images, server response speed, cache setting an so on.

Most can be affected by the website developer but some, like server speed, depend on your hosting. Generally speaking, shared servers are slower than dedicated ones (used only for your website).

Find our your website speed

It is quite easy to find your website speed. All you have to do is to look at Google Page Speed Insights, where you input your website’s URL and within seconds you can find out how quick your website is and sever recommendations on how to sort the issues and get higher numbers.

A good rating for a regular website is about 85/100. If your score is less than 80/100, then your website has potential for improvement.

Price of website speed increase

The price is dependent on each project. For the smaller ones the price starts at $400. For more information please send us an email to , or use the form below. Scroll down to check our websites that are optimised.



Average website speed increase
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5 reasons to increase your website speed:

  • The faster your website is, the more happy visitors you are going to have.
  • The more happy visitors, the more conversions from the website.
  • Happy visitors are more likely to come back.
  • Bounce rate (the percentage of users leaving your website without opening new page) will be higher and that has direct effect on page rank.
  • Users of mobile phones are more likely to leave your website due to connection issues.